RAID THE FRIDGE: New Media & Gaming

Meet Yup.gg, Kickstart’s 39th investment!

The internet continues to fuel the growth of creative economies and this has given rise to a multitude of communities where content creators and content consumers are building relationships directly.

And nowhere is this truer than in the world of esports and gaming that have become high-growth emerging industries currently generating massive content from players and fans alike.

Our speaker this month is Rai Cockfield, CEO/Founder of Yup.gg, who will make us understand the opportunities that are available and how everyone can participate in this gaming and content phenomenon — so whether you’re a player, a fan, or a brand, join us next week on Wednesday, June 19th!

As always, we are re-stocking our fridge with beers and you can look forward to an evening making new friends, reconnecting with old friends, and swapping #startupPH stories!

Your Fridgemaster,

PIA BERNAL | Kickstart Community Manager

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About Yup.gg
Yup.gg is a marketplace that connects gaming-related content creators with brands and advertisers in emerging markets

About the Speaker

RAI COCKFIELD | Co-Founder and CEO, Yup.gg
Before starting YUP.GG, Rai was Director of Communities (APAC) at Twitch for two years, heading community growth strategy for the region through content expansion, international product development, sales funnel/execution, corporate expansion, and infrastructure development.

Prior to Twitch, Rai worked with eBay on cross-border transactions and founded a wine e-commerce company, both of which gave him relevant experience in cross-border payments, marketplaces, and logistics management. Rai also spent 8 years in the US and HK, at Lehman Brothers and Citibank, in investment banking and private equity. Rai holds an MBA from Stanford University and a BA in Government from Wesleyan University.

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RAID THE FRIDGE PROGRAM FLOW
6:30 pm - Registration/doors are opened to guests. Networking over beers kicks-off | 7:50 pm - Guests are notified that talks will begin shortly and should head indoors where the program is held | 8:00 pm - Start of program | 9:30 pm - End of program and networking resumes | 11:00 pm - Networking ends, guests leave the venue.